The Kadima Blog
Things we’re interested in. Things we’re expert in. All helping you drive your business foward.
Brand Narrative: Boosting Scalable B2B Growth
Brand narrative drives scalable B2B growth. Learn its definition, key elements, real-world uses, storytelling frameworks, and mistakes to avoid.
Market Validation: Unlocking Scalable B2B Revenue
Market validation for B2B reveals proven demand, methods for testing revenue systems, top mistakes to avoid, and real exit-aligned strategies.
What Is Vertical SaaS and How It Drives Scalable Growth
Discover what vertical SaaS is, how it transforms B2B growth, its key benefits vs. horizontal SaaS, critical risks, and M&A value for U.S. founders.
Contextual Marketing: Revenue Engines for B2B Growth
Contextual marketing empowers B2B tech leaders to scale revenue reliably using AI-driven personalization, real-time intent, and data systems.
How to Conduct Market Research for B2B Revenue Growth
Learn how to conduct market research step by step for B2B companies. Build scalable systems to grow revenue and prepare your business for a successful exit.
Omnichannel Marketing: Driving Scalable B2B Growth
Omnichannel marketing for B2B explores unified customer experiences, must-have channels, tech essentials, and exit-ready strategies.